The FinTech sector has been on fire over the course of recent months and it looks like that trend will continue for quite some time. Part of that success can be attributed to the interest of banks in FinTech solutions, as the financial sector is prone to disruption. More investment funds are expected to flow in over the next few month, most of which will be coming from Chinese firms.
When somebody is active in the world of FinTech, at some point in their career, they will start developing a mobile application. Or in some cases, other people will be hired to take care of mobile development, as this is a difficult skill to master. Most of these applications are put in the various mobile app markets at a small or high price, depending on what type of service they offer. It is important to keep in mind that apps need to be discounted now and then to attract more users.
There is no denying technology will play an even more important role in our daily lives over the next few years. As society is slowly transitioning into the Digital Age, more and more daily tasks will heavily rely on technological advancements. So far, it looks like 2016 will be an interesting year for certain technology trends. That being said, it remains to be seen how these forms of technology will impact the daily lives of consumers all over the world.
Innovating financial services is not an easy task to accomplish, as there are quite a few hurdles to overcome. Perhaps the biggest challenge is coming up with an idea that is not only innovative but could also lead to mass adoption by everyday consumers. Before such an idea can be formed, aspiring entrepreneurs need to be in the right mindset as to why they want to change the financial system in the first place.
Every now and then, the digital currency ecosystem receives positive marks from unlikely allies. Visa, one of the world’s leading credit card issuers, recently stated how 2015 was a breakthrough year for payments. With transaction volumes growing and new players joining the game, the next few years will be very interesting to say the least. Additionally, the blockchain is no longer a payment tool that can be ignored either.
A lot of people have been wondering as to why blockchain technology suddenly became of such interest to financial institutions around the world. There are several reasons attributing to this status with 2015 having been a year of many success stories. In the end, these stories might lead to the global adoption of Bitcoin as well.
The year 2016 will be an interesting one as many people are expecting great things to happen from a financial and technological standpoint. At the same time, the year 2016 will play a pivotal role in the future of data protection and user security. But what will be the predictions for 2016 and which ones will come true in the end?
Also read: Creating Financial Resolutions For 2016
For many companies, social media is their preferred method of marketing. In a way, this only makes sense, as social media allows anyone to reach a global audience, without even knowing those people in person. There are no awkward friend requests or email contacts to broadcast your messages on Twitter, for example. But are we using social media properly regarding marketing potential, or is there room left for improvement?
Over the past six years, Bitcoin has seen its fair share of success, although some people might argue how important digital currency has become as of late. The main question companies and service providers should ask themselves is whether or not these disruptive solutions actively address and fix financial services in existence today. In some cases, the answer might be “not yet”.
Marketing plays an important role in the success or failure of any company, regardless of which sector they belong to. In the world of Bitcoin and digital currency, marketing efforts are usually aimed at those who are part of the ecosystem already, rather than attracting outsiders. Creating a good marketing campaign everyone can relate to is a difficult task, but it doesn’t have to cost a company millions of dollars to do so.