Raising Bitcoin awareness can be achieved in numerous ways, but one of the easiest methods is by allowing everyday consumers to spend Bitcoin on regular purchases. This may be easier said than done, but having the option to pay for your coffee in Bitcoin is a large step in the right direction. Café Punta del Cielo, a Mexican coffee shop chain, has begun experimenting with Bitcoin payments.
The year 2015 has been quite an interesting one for Bitcoin enthusiasts all around the world. Not only are major banks embracing the blockchain technology that powers the Bitcoin network, but there is also the BBVA Open Talent Competition. The name BBVA may be familiar, as this is one of Spain’s largest multinational banking groups.
Safello, Everledger, and Vaultoro Reach European Finals
The BBVA Open Talent Competition finals will be completed across three regions: Europe, South America, and North America. In the European region finals, three major Bitcoin startups are represented. There is Safello, the Swedish Bitcoin exchange, Vaultoro, a platform that lets users trade between gold and Bitcoin, and Everledger, a company using blockchain technology to fight diamond theft.
Bitcoin exchanges are popping up all over the world, but the most interesting ones are those in emerging countries. Mexico is such an interesting country, as their financial infrastructure and ecosystem are far from stable these days. It should come as no surprise then that there is a golden opportunity for Bitcoin to become a part of everyday life in that region.
Bitcoin in Mexico So Far
In one of our previous articles, we mentioned how local merchants in Mexico are often struggling to collect payments from their customers. Even by giving some leeway, the situation only seems to get worse and worse, as customers simply do not have enough money to pay for their basic needs.