McDonald’s will celebrate the 50th birthday of its flagship Big Mac burger by issuing its own “tangible” currency, the company revealed this week.
MacCoin ‘Transcends Currencies’
As the company explains in a press release Sunday, the ‘currency,’ dubbed ‘MacCoin,’ will serve as a means of rewarding customers with free burgers and also serve as a collector’s item.
“…We wanted a global celebration as unique as the burger itself,” McDonald’s said.
The MacCoin transcends currencies to commemorate our global iconic burger while giving customers all over the world a chance to enjoy a Big Mac on us.